web designer

How to choose a web designer for your business website

To get the best web designer, you must research the company you want to hire. Ask questions and take notes. There are many web designers available, but it takes a lot of effort and research to get the best. It is important to choose a web designer who takes their work and your business seriously. Below are tips on how to choose the best web designer among many in the market.

Important questions to ask a web designer

What kind of experience do you have?

computer, web, web designerIf you are new to the business, it is important to find out the kind of experience the designer firm has. Seek to know if they have created websites similar to yours before. Do they have the relevant experience in the industry? Do they have e-commerce hosting in case you want to sell products through your website? Have they dealt with content management systems such as Drupal or Joomla? The answers to the questions above give you an idea of what to expect. The right experience come with skill hence quality work.

Do you have a portfolio?

A reputable and honest web designer will have a solid list of all websites they have created for previous customers. Let them give you the links to those websites. Go through each and carefully see what the designer can offer. If you love the style and other content on those websites, you can put them top on your list.

Do you have references?

After reviewing previously done websites, ask them for references. Call the clients and ask the kind of experience they have had with the designer. Below are some of the questions to ask the referee. Were you happy with their work? How much did they charge? Are they recommendable? How long did it take to finish the work? What were some of the challenges? Are they responsive to questions?

What are your prices?

Designer, web designerIt is important to get all prices put down on paper. Ask them to write all costs associated with the work for you. Some clients decide to hide some costs only to unleash them after the work is done. This puts the customer in shock because that was not their budget. When agreeing on prices, just go for companies giving professional answers about the payments. If you meet one, who gives you answers like, “we will manage do not worry” or “give us whatever you are comfortable with” please do not get fooled. So much trouble is awaiting you. Always get the exact figures for the whole project.

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search-engine-optimization

Benefits of using YouTube for SEO marketing

YouTube has become a popular way of marketing product and services. It is contributed by the fact that YouTube is cost effective and its ability for reaching many people all at once. Small businesses can use the YouTube for SEO marketing. Here are just some of the benefits that companies will benefit from by using YouTube for SEO marketing.

High traffic volumes

traffic-volumes

YouTube has over one billion users, and thus many people will be watching the video. YouTube is an excellent way for SEO marketers to reach millions of people. There is also a potential for all those people becoming potential customers. Moreover, YouTube is effective and will reach many people compared to television. High traffic volumes will also increase the conversion rates thus making the business to grow to high levels.

Capturing attention

Having creative YouTube videos will no doubt catch the audience attention. Any company using YouTube video will get extraordinary exposure. Viewers watch millions of hours of videos daily. It is estimated that there are 300 hours of YouTube videos uploaded. The video should not be boring. It should be creative and informative to ensure that the viewers watch it to the end. SEO marketers must make sure that the video is not a long one. A majority of the viewers have short attention span. If they do not get what they are looking for within the first few minutes, then they will stop playing the video.

Worldwide accessibility

Given that YouTube is international, it offers SEO marketers the opportunity of reaching all countries all over the world. It can be accessed on laptops, tablets, personal computers, and smartphones. It is also available in 61 languages thus providing a wide coverage. Businesses will increase their exposure by using YouTube.

Search engine rankings

seo-tips

The search engine is essential for any business to grow in the online world. Getting your website on the first page of the search engine will increase the number of traffic going to your site. YouTube is owned by Google, and that is an advantage in one way. When you use YouTube, you create backlinks to your social media platforms and your website as well. Therefore, you are guaranteed of having your business ranking high on Google search engine. Also, with YouTube, you get the opportunity of using a Google product. Thus, YouTube will enable your business to rank highly on Google search page. Click on the highlighted link on how to enhance the youtube views and likes 2018.

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