web designer

How to choose a web designer for your business website

To get the best web designer, you must research the company you want to hire. Ask questions and take notes. There are many web designers available, but it takes a lot of effort and research to get the best. It is important to choose a web designer who takes their work and your business seriously. Below are tips on how to choose the best web designer among many in the market.

Important questions to ask a web designer

What kind of experience do you have?

computer, web, web designerIf you are new to the business, it is important to find out the kind of experience the designer firm has. Seek to know if they have created websites similar to yours before. Do they have the relevant experience in the industry? Do they have e-commerce hosting in case you want to sell products through your website? Have they dealt with content management systems such as Drupal or Joomla? The answers to the questions above give you an idea of what to expect. The right experience come with skill hence quality work.

Do you have a portfolio?

A reputable and honest web designer will have a solid list of all websites they have created for previous customers. Let them give you the links to those websites. Go through each and carefully see what the designer can offer. If you love the style and other content on those websites, you can put them top on your list.

Do you have references?

After reviewing previously done websites, ask them for references. Call the clients and ask the kind of experience they have had with the designer. Below are some of the questions to ask the referee. Were you happy with their work? How much did they charge? Are they recommendable? How long did it take to finish the work? What were some of the challenges? Are they responsive to questions?

What are your prices?

Designer, web designerIt is important to get all prices put down on paper. Ask them to write all costs associated with the work for you. Some clients decide to hide some costs only to unleash them after the work is done. This puts the customer in shock because that was not their budget. When agreeing on prices, just go for companies giving professional answers about the payments. If you meet one, who gives you answers like, “we will manage do not worry” or “give us whatever you are comfortable with” please do not get fooled. So much trouble is awaiting you. Always get the exact figures for the whole project.



Qualities of an effective website for online marketing

With technological advancements, most businesses have an online presence. The internet has revolutionized our shopping trends, and the way business transacts with each other. With most online shoppers turning to online sources when making inquiries or shopping, most companies are out to get a share of this traffic. It is imperative to have an effective website and market it appropriately to claim a share of this market. This article looks at some qualities of an effective site as a fundamental component of any online marketing campaign.

User friendly


As much as you want to make some money, the overriding consideration when designing a website is the end user. This implies that your site should be easy to use. This means that your visitors should be able to find what they want at ease, or else, they might be forced to turn to your competitors.

Short loading time

A website that takes ages to load can be frustrating. Online users are presented with lots of options when searching for products and services. With vast options, they must be forced to turn to other alternatives as your sites loads. Not just that, search engines factor in the loading times in their ranking algorithms. As such, you need to work with an SEO expert to help you with optimizing the loading times of your website.

Browser compatibility

For a fact, internet access is no longer confined to computer users. You can now browse the internet while on your tablet, smartphone, and even on your smart-TV. Having a website that is compatible with different browsers enables to capture all manner of internet users. For instance, a website that is optimized for phone-viewing will help you tap into the overgrowing smartphone traffic.

SEO friendly


Besides having a neat and elaborate design, any website should be SEO friendly. Ideally, SEO is usually achieved after the website has been developed. It also involves a mix of marketing strategies aimed at improving the amount of traffic to your site. As such, you should make use of web 2.0 services, videos, pictures, backlinks, and other requirements best known by experts at Sacramento SEO that will improve your chances of having your site appear among top search results.

Consistent layout

Having a website with a consistent layout makes your site look neat and objective. Using a single layout in all your posts and pages ensures that your visitors do not get confused. This also has the effect of making your site user-friendly.…